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Most guys used to think grooming meant a quick shave and maybe some cologne if they remembered. Not anymore. Search volume for men’s skincare routines has exploded by 857% in the past five years. Guys are now watching YouTube tutorials about retinol, debating which moisturizer works best, and actually reading ingredient labels. The men’s grooming …
Read MoreWalk into any apartment building right now and you’ll spot fiddle leaf figs through windows. The numbers back it up. 59% of plant buyers say they’re in it for mental health benefits. The houseplant market hit $20.68 billion in 2024. People want plants, they just need help keeping them alive. Here’s the problem. Most online …
Read MoreWant to quit your job and build something solo? Now’s your moment. The creator economy was worth $205 billion in 2024, some analysts think it’ll balloon past $1.3 trillion by 2033. That’s not abstract corporate growth. It represents millions of regular people who walked away from traditional employment. AI changed everything. Tasks that ate up …
Read MoreThirty states now force kids to take personal finance before they can graduate high school. Sounds great until you realize those same students are pulling up YouTube during class because the textbook’s talking about mortgage rates from 2019. Somethings have changed in the last few years. More people can name three finance YouTubers than explain …
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